In the age of coronavirus (COVID-19), museums are facing unprecedented difficulties and uncertainty. In the past weeks, three-quarters of museums have shut down, starting with behemoths like the Metropolitan Museum of Art, Museum of Fine Arts Boston, and the Smithsonian’s museums. While these indefinite closures are presenting challenges, museum professionals have acted rapidly and creatively to keep their audiences engaged remotely.
Webinar Transcript: How Membership Departments Can Prepare for the Impact of Coronavirus
If you couldn’t make it you our special webinar this week, How Membership Departments Can Prepare for the Impact of Coronavirus, we have the next best thing. Dan Sullivan (Head of Partnerships at Cuseum) and membership experts Dana Hines (VP, Membership Marketing, Gabriel Group) and Alicia Lifrak (EVP, Fundraising, Gabriel Group) came together, and you can see a transcript of their conversation below. You can also check out a recording of the entire discussion.
How Membership Departments Can Prepare for the Impact of Coronavirus (Webinar Highlights)
With the ever-growing concerns around Coronavirus and its ripple effect on the global economy, many museums and attractions are wondering how they will be impacted. Membership professionals are specifically concerned about how this will impact their membership bases in the coming months or years.
To address these concerns, Dan Sullivan (Head of Partnerships at Cuseum) and membership experts Dana Hines (VP, Membership Marketing, Gabriel Group) and Alicia Lifrak (EVP, Fundraising, Gabriel Group) came together in a special webinar earlier this week to talk about steps membership-based organizations can take to prepare, and respond to this impending crisis.
To learn more, you can view the webinar recording online.
In the meantime, here are the top five tips and takeaways from the discussion:
How Museums and Attractions are Preparing and Responding to Coronavirus
Museums are beginning to be affected by the fear and precautions taken in light of the spreading coronavirus. Across Asia and Europe, cultural organizations and tourist destinations are closing down to visitors. While this is taking its toll on the cultural sector, several museums have begun to devise creative strategies to make their collections and exhibitions available to the public through digital and virtual tools.
Why Every Museum Should Make Data Part of Its DNA
In the digital age, museums and nonprofits are constantly looking for new tools and approaches to improve the various pillars of their operation. From collections to marketing, education, fundraising, and all things in between, there is no denying how valuable technology and access to data has become.
How Your Museum or Nonprofit Can Benefit from the Loyalty Loop
Like everyone, your museum or nonprofit is always looking for new ways to more effectively attract, engage, and retain your visitors, members, and patrons. Ready to give new meaning to the notion of customer loyalty? Enter… The Loyalty Loop!