Technology is undeniably a big part of the world we live in today. From smartphones and social media to video streaming, technology has redefined the content we are exposed to and how we engage with it. With a large chunk of our days spent online, it comes as no surprise that many museums have begun to use social media and digital platforms to draw in audiences. This does not mean museums should stop trying to create an engaging in-person visitor experience; instead, it asks museums to extend the experience to the digital world with tools like the live stream. But before you hit the record button, we have come up with a few ideas on how your museum can leverage the power of the livestream!
The Ultimate Guide to Partnerships Between Museums & Brands
Inspired by the Field Museum’s recent launch of an exciting new libation, let’s take a quick look back at the unique and creative partnerships that museums and brands have forged over the years. Many museums have been spinning up new brand partnerships as a way to create products that drive buzz, revenue, and capture the eye of their visitors and completely new audiences.
Cuseum Featured in Slate on New Ways that Museums are Leveraging Technology
Norman Rockwell Museum Joins Cuseum Family with New Mobile App
We are excited to welcome the Norman Rockwell Museum into the Cuseum family with their new mobile app!
App Marketing Tips From The National Museum of Wildlife Art
Creating an exceptional app is the first step to supercharging your visitor engagement, but a world-class app is no good unless your visitors know about it! We’re always on the lookout to see how members of the Cuseum family are introducing visitors to their apps so that we can share their great ideas. Read on to learn more about how the National Museum of Wildlife Art is making sure that every visitor who walks through the door knows about their app and has the tools to use it easily and effectively.
3 Accessibility Benefits of Digital Membership Cards
In our last post, we discussed how digital membership cards are a great way to streamline the membership process. By providing digital cards via the mobile wallet, organizations can reduce the number of steps members need to take to access their cards and provide a frictionless experience.
Experience SFMOMA With New Mobile App
San Francisco Museum of Modern Art (SFMOMA) has debuted their new, Cuseum-powered app! The app features several self-guided tours with rich audio content, as well as visitor information and maps. Additionally, if visitors prefer not to follow a tour, they can browse the Museum on their own and search for content on the app via stop numbers. This effort is generously supported by Bloomberg philanthropies, and has allowed SFMOMA to engage and educate visitors in a new and dynamic way!
PSFK Highlights Cuseum in Article on Augmented Reality and Cultural Experiences
There is a growing discussion around how AR can be used to elevate the museum experience and bring exhibitions to life. PSFK, a leading trend reporting publication and authority on consumer experience, reports on the topic in the piece “How Augmented Reality is Changing the Museum Experience.”
Cuseum Featured In Wired: Augmented Reality is Transforming Museums
Cuseum was recently featured in Wired, a leading technology news publication, in an article that explores the growing role of augmented reality in museums, and how it can be used to engage visitors and drive creativity. Additionally, the use of AR in museums illustrates how technology has the potential to “shake up” the museum world, and bring institutions into the digital age in a way that will speak to a larger audience.
Explore iRobot’s “Cool Stuff Museum” With New Mobile App
If you’re reading this, you’re likely considering introducing digital membership cards to your organization and members or maybe you’re just interested in digital tools. Digital membership cards offer a great way to help reduce the costs associated with membership processing, including: card production, shipping, staff labor, direct mail, or promotional/renewal materials.
Phoebe Hearst Museum of Anthropology Launches New Digital Membership Cards with Cuseum
We are pleased to announce that the Phoebe Hearst Museum of Anthropology has launched their new digital membership cards with Cuseum!
Academy Art Museum Launches New Digital Membership Cards With Cuseum
We are pleased to announce that Academy Art Museum has launched their new digital membership cards with Cuseum!
MCA Denver Launches Digital Membership Cards With Cuseum
MCA Denver has launched their new digital membership cards with Cuseum!
Cuseum Partners with Newfields to Launch New Digital Membership Cards
Cuseum Featured in Time Magazine
University of Michigan’s Museum of Natural History Launches New Digital Membership Cards
The University of Michigan Museum of Natural History has launched their new digital membership cards with Cuseum!
Explore Denver Art Museum With New Audio Guide
We are pleased to announce the launch of Denver Art Museum’s new audio guide, powered by Cuseum! This audio guide will both enhance the visitor experience, and promote accessibility.
Jupiter Inlet Lighthouse and Museum Launches Digital Tour Experience Through Their New Mobile App
We are pleased to announce that Jupiter Inlet Lighthouse and Museum in Jupiter Florida has launched digital tours in their new app created in partnership with Cuseum!
Cuseum (Formerly Spotzer) Featured in Fast Company on How iBeacon Technology is Helping Cultural Institutions
Cuseum (formerly Spotzer) was recently featured in Fast Company, a leading technology and entertainment publication, in an article that seeks to understand how the iBeacon can be utilized in cultural institutions like museums and libraries. The article focuses on the central question, “are cultural institutions the environment iBeacon has been waiting for?” Further, it looks to understand how groundbreaking technology like the iBeacon can be leveraged across industries to help cultural institutions provide visitors with an experience that targets their direct interests.