Email marketing messaging has long been the backbone of marketing strategy for businesses and nonprofits alike. But today, is this the most effective way to build loyalty and retain customers and members? Increasingly, the world is turning to a different method to communicate with their constituents: push notifications.
The key to success as a non-profit is having followers who believe in you and want to see your organization succeed! Whether they show their loyalty by participating in local arts programs, working with rescue animals, or volunteering at their neighborhood food pantry, supporters and advocates drive your organization to do better and do more.