Diving into Marketing General Incorporated’s latest Membership Marketing Benchmarking Survey reveals a masterclass on how associations have brilliantly adapted in a post-pandemic world, carving a path to impressive membership growth. At Cuseum, our mission is amplifying member engagement and loyalty for associations. To supercharge your strategies, we've handpicked and streamlined the 2023 report's crucial takeaways.
Ready to unlock the top 5 transformative insights? Let's dive in!
Whether you've just launched or are trying to find fresh ideas, improving adoption is an essential strategy for streamlining services, providing an improved member experience, and ultimately increasing engagement and retention. Luckily, there are lots of tips and best practices that can make a big difference in improving adoption rates. In this blog post, we'll discuss simple strategies and lessons learned from organizations like yours that have successfully boosted their own digital card adoption rate.
Read on for the complete rundown!
In the digital era, museums and cultural organizations face challenges like budget constraints, limited personnel, and declining visitor numbers. As 80% of museums view emerging technologies as critical success factors, many are turning to digital solutions to manage collections, engage audiences, and unlock revenue streams.
One avenue that holds particular potential is generative AI software like ChatGPT, which can process complex data, generate human-like results, and engage audiences in novel ways. From creative content marketing, to event promotion, to personalizing member communications, here are 9 ways ChatGPT can help boost acquisition, retention, engagement, and revenue across cultural organizations:
At Cuseum, we’re committed to streamlining membership operations to help you save time and cut costs – and so we’re thrilled to announce the rollout of our integration with Zapier to connect with even more CRMs and member management systems.
With Cuseum’s new Zapier integration, launching a Digital Membership Card program at your organization will be easier than ever. Streamlined CRM integration means that tasks like importing member information, generating digital cards, and delivering cards to members is simple and effortless, saving you and your staff the time and headache of completing these processes manually.
In this post, we want to show you why we’re so psyched up about this new integration.
By leveraging Cuseum’s suite of digital tools, ballets, operas, theaters, and performing arts centers from the Tessitura ecosystem and of all types can streamline their processes, boost their revenue, and provide audiences with the ultimate experience.
In this blog post, we'll be exploring some amazing organizations that have successfully implemented our solutions to modernize their operations, increase engagement among members, and cultivate loyalty among their patrons.
If you’re a membership professional at an association, you already know how challenging it is to drive sustainable membership growth.
With this in mind, it is vitally important for associations to start thinking creatively about more effective approaches to acquiring and retaining their members. While there are many ways to grow your association or society’s membership, in our increasingly connected world, innovative digital strategies can be particularly useful.
From launching an online referral program to spearheading a content marketing strategy and upping your social media game, here are five ways digital can help you grow your association’s membership:
For membership and association professionals, it has never been more important to stay on top of the latest developments and best practices in constituent engagement and marketing. But, when you’re short on time, staff, and budget, this can be an extra chore you don’t have the hours in the day for!
Here at Cuseum, we combed through the latest insights from MGI’s newly released 2021 Membership Marketing Benchmarking Report, and we are here to share some enlightening trends and numbers. In case you don’t have time to read the full report, here are six insights that you don’t want to miss.