Email marketing messaging has long been the backbone of marketing strategy for businesses and nonprofits alike. But today, is this the most effective way to build loyalty and retain customers and members? Increasingly, the world is turning to a different method to communicate with their constituents: push notifications.
Uncovering ways to boost membership is vital for museums and non-profit organizations. In order to survive, grow, and thrive, as well as continue to fulfill its mission, your organization needs to find innovative ways to attract new members and retain existing ones. Here are five trends to keep your eyes on!