The mobile landscape, and related consumer behavior, are evolving rapidly. Right now, factors like the booming e-commerce industry and fresh potential of SMS marketing hold great promise for the cultural sector, and may have a defining impact on museums in the years to come.
Read on to discover seven mobile technology trends that could shape the future of cultural organizations.
Personalization is the backbone of modern marketing, and alumni engagement is no exception. Already, 80% of U.S. consumers are more likely to purchase from a brand that offers personalized experiences. But, in Cuseum’s November-December 2020 survey of over 150 alumni relations professionals, 77% believed that they need to offer more personalized engagement to their constituents.
That’s a big disconnect!
If you’re interested in getting the lowdown on alumni personalization, we’re here to help. Here, we’ll break down the what, the why, and the how of personalization – let’s dive in!
Amidst the pandemic's challenges, Cuseum customer Anne Springs Close Greenway managed to boost membership by 110% in just 3 years. Their secret? Adopting cutting-edge solutions like digital membership cards to optimize processes, conserve resources, and foster revenue expansion. Dive into this blog post to read learn more about their success strategies and elevate your organization by learning from their achievements. Plus, don’t forget to download your free copy of an insight-filled customer spotlight, presented by Cuseum partner Blackbaud!
In the past several years, and at an exponential rate in 2023, more zoos and aquariums have decided to revamp and reinvigorate their membership programs by launching Digital Membership initiatives. What's driving this rising popularity of digital memberships in zoos and aquariums?
The mobile landscape, and related consumer behavior, are evolving rapidly. Right now, factors like the expansion of 5G networks, booming e-commerce industry, and fresh potential of SMS marketing hold great promise for the cultural sector, and may have a defining impact on museums in the years to come.
Read on to discover seven mobile technology trends that could shape the future of cultural organizations.
If you’re a membership professional at an association, you already know how challenging it is to drive sustainable membership growth.
With this in mind, it is vitally important for associations to start thinking creatively about more effective approaches to acquiring and retaining their members. While there are many ways to grow your association or society’s membership, in our increasingly connected world, innovative digital strategies can be particularly useful.
From launching an online referral program to spearheading a content marketing strategy and upping your social media game, here are five ways digital can help you grow your association’s membership:
What accounts for this growing trend of digital membership? In addition to offering significant savings on time and money, using digital cards expedites fulfillment, increases member satisfaction, and drives engagement. Plus, unlike so many system overhauls and digital projects, this turnkey solution can be implemented in just a few weeks.
In short, making the switch to digital delivers substantial impact and value for organizations and their members. If you’re looking to tap into the power of digital in the year ahead, here are 22 reasons to consider launching in 2022!
The mobile landscape, and related consumer behavior, are evolving rapidly. Right now, factors like the expansion of 5G networks, booming e-commerce industry, and fresh potential of SMS marketing hold great promise for the cultural sector, and may have a defining impact on museums in the years to come.
Read on to discover six mobile technology trends that could shape the future of cultural organizations.
New year, new innovation! With 2022 in full swing, it’s never been a better (and more timely!) moment to roll out a leading-edge mobile solution like Digital Membership Cards. Here at Cuseum, we kicked off the New Year with over a cohort of much-anticipated customer launches. These included art museums, science centers, nature organizations, alumni associations, and more!
Read on for a recap of new additions to the Cuseum family:
At increasing rates, associations and alumni organizations are launching Digital Membership Cards (also known as Digital Alumni Cards). Just what is a Digital Membership Card? Hosted in the mobile wallet, Digital Membership Cards are an easy way to provide digitally accessible member and alumni benefits. Already, leading institutions including University of Tennessee Alumni Association, University of Michigan Alumni Association, and Museums Association have begun issuing digital cards.
For organizations that traditionally issue physical membership cards, replacing paper or plastic cards with a low-lift mobile solution can provide enormous time and cost savings. However, that’s just the tip of the iceberg! For all colleges and universities, Digital Alumni Cards offer fresh value and facilitate deeper alumni engagement in myriad ways, starting with dynamic “back of card text.”
Today, Cuseum is happy to announce an exciting new functionality for our Digital Membership customers: extended support for Android and Google Pay. This new release will provide our partners with even more comprehensive support for mobile wallets, empowering them to offer their members the most seamless and up-to-date way to download and use digital membership cards.
In the past several years, and at an exponential rate in 2020, more and more parks and gardens have decided to upgrade and improve their membership programs by launching Digital Membership initiatives. What accounts for this growing trend of digital membership in parks and gardens?
In the past several years, and at an exponential rate in 2020, more zoos and aquariums have decided to revamp and reinvigorate their membership programs by launching Digital Membership initiatives. What accounts for this growing trend of digital membership at zoos and aquariums?
In the past several years, and at an increasing rate in 2020, history museums large and small have decided to update and enhance their membership programs by launching Digital Membership initiatives. What accounts for this growing trend of digital membership in history museums?
In the past several years, and faster than ever in 2020, science museums have decided to breathe new life into their membership programs by launching Digital Membership initiatives. What accounts for this growing trend of digital membership in science museums?
In the past several years, and at an exponential rate in 2020, more and more art museums have decided to revamp and reinvigorate their membership programs by launching Digital Membership initiatives. What accounts for this growing trend of digital membership in art museums?
We are psyched to announce that the University of South Alabama Alumni Association has officially launched their new digital alumni cards.
We’re excited to share that the Museum of Design Atlanta has gone live with their new Digital Membership Cards!
We’re thrilled to announce the Contemporary Arts Museum Houston went live with their new Digital Membership Cards!
We’re excited to share that the Mississippi Children’s Museum has launched their new Digital Membership initiative with Cuseum.