Whether you’ve gotten your mobile tour app up and running, or are brainstorming about new ways to create tour content that will be compelling to your visitors, there are various, creative ways to approach content creation – or maybe you’re still considering whether an app is the right move for your museum and are eager to know what sorts of possibilities it holds. We’re here to offer you inspiration by shedding light on the many smart strategies the organizations we work with have used to create tours. We’ll illuminate 6 ways your museum can innovate the tour experience, better showcase your organization, and cater to diverse audiences.
Augmented reality, the combination of real and computer-generated worlds viewed through your phone, is popping up wherever you look; in social media, advertising, games, etc! As a new, powerful tool for artistic creation and an innovative method of audience engagement, AR has the potential to revolutionize the way we experience art, and it was only a matter of time before AR entered the museum space. Pérez Art Museum Miami (PAMM) has been at the forefront of the movement to bring AR into museums, and in December 2017, in partnership with Cuseum, they launched the first art exhibit using Apple’s ARKit.
2017 has been a year of exciting ideas, innovation, and creation! As we approach the final days of the year, it’s nice to take a look back at some of our favorite moments and remember all that we’ve achieved while looking forward to where we’ll go from here. Thanks for being a part of this journey! Here are a few highlights from this past year:
We’re excited to announce the launch of the Perez Art Museum Miami’s new mobile guide!