Working on digital projects at your museum is a lot like building a house. But just like building a house, there isn’t just one specific way to go about it. If you work at a cultural institution looking to take advantage of the fruits of the digital era, there are many options and paths you can take.
This past Memorial Day weekend marked a historic moment for the Massachusetts Museum of Contemporary Art (MASS MoCA) as they became the largest contemporary art museum in the United States upon the opening of their newest building.
It has been an exciting Spring season, packed with blossoming new partnerships and launches! We’re thrilled to announce the launch of the North Carolina Museum of Art’s new mobile guide!
We’re excited to announce the launch of the Perez Art Museum Miami’s new mobile guide!
What better a way to learn something new than doing it first-hand? In January, Cuseum worked closely with Johns Hopkins University’s Museum Studies Graduate Program to embark on hands-on learning collaboration. One of their core projects focused on producing mobile content and thematic tours for visitors to the San Diego Museum of Man. Students completed the program with not only deeper knowledge of new digital tools for engagement, but also tangible proof-of-concept: a mobile app in hand.
As the digital landscape in the museum space continues to evolve, we’re faced with the ongoing question of how to better serve the visitor. It’s sometimes difficult to navigate through the myriad options; deciphering what is merely a shiny object -vs- what is sustainable and will stand the test of time.
So, you have a new mobile guide and you want to deliver rock-solid content that will engage your visitors? Look no further, we have you covered with some quick tips and basic guidelines. Check out our 5 best practices for creating a compelling and accessible mobile experience for your visitors!
The new NMWA app allows visitors to experience curated tours and special content to make the best of their time at the museum. Visitors can now enjoy a guided tour of the museum’s popular Sculpture Trail and other special exhibitions.
The Sculpture Trail tour begins with a video of sculptor Sandy Scott speaking about the installation of her monumental sculpture, Presidential Eagle. The app also includes numerous pieces of multimedia produced by Storm Show Studio’s Darrell Miller and Amy Goicoechea, the museum’s Director of Programs & Events. Watch Richard Loffler speak about “Buffalo Trail” or Gwynn Murrill discuss “Coyote V.” The library of video content includes interviews with esteemed artists such as Tim Shinabarger and Simon Gudgeon, plus many more.
In the official announcement from the museum they announced that “with this interpretive companion on the Sculpture Trail, sculptures and their creators come alive from every angle.”
“Cuseum is thrilled to be partnering with the National Museum of Wildlife Art to help drive visitor engagement through this new mobile app. With the National Museum of Wildlife Art mobile guide, visitors can take guided tours and learn more about works of art through rich multimedia and artist interviews.” - Brendan Ciecko, CEO & Founder of Cuseum
National Museum of Wildlife Art’s mobile app is available at wildlifeart.org/app