Back in 2017, Cuseum introduced digital membership cards to help organizations and their membership departments succeed in the digital age. They’re more affordable, more convenient, and more accessible than traditional membership cards — what’s not to love? Since then, we’ve worked with organizations with 100s of members to 100,000+ members to develop optimal digital membership solutions for them and their constituents.
Zoos and aquariums attract 181 million visitors annually, and members make up a large portion of those visitors. At the same time, physical membership cards continue to be a huge source of paper and plastic waste. As membership remains a key source of revenue for zoos, it’s important that it stays an attractive option to the environmentally-conscious demographic of zoo visitors. By helping you roll out a digital membership program, Cuseum can assure that you will continue to attract new members, as well as hold onto your current ones.