Planning a Digital Membership Card launch or looking to boost engagement? Amplifying adoption is vital to your organization's success. We hosted a webinar featuring industry leaders Kelsey Brown, Membership Manager at the Oakland Zoo, and Melissa Smith, Director of Alumni Marketing and Special Events at the University of Tennessee Alumni Association, each of whom achieved a digital card adoption rate of over 70%. They provided invaluable insights and effective strategies to improve digital card usage and extract more value from membership initiatives. Dive in to learn key strategies and takeaways from their success story in ramping up digital card adoption rates.

Whether you're in the early stages of launching your digital membership program or seeking renewed inspiration, enhancing adoption is a fundamental strategy to streamline services, elevate member experiences, and drive greater engagement and retention. The good news is that boosting adoption doesn't have to be complex. In fact, sometimes the simplest strategies, like resending digital membership cards, can do wonders! Let's take a look at this simple yet effective strategy: