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Integrating Digital Membership Cards with Blackbaud Raiser’s Edge NXT

GuestUser · October 1, 2017

For most organizations, their CRM is the hub for all things related to membership. CRMs have come a long way from paper systems and now come in the form of robust software that allows organizations to connect countless insights across dozens of channels to understand what makes members unique. In that transition from paper to digital, organizations have saved time, money, and a whole lot of hassle.

Saving time and money by going digital makes sense. But why are we still manually printing and mailing digital membership cards?

Wouldn't it be great if any time you added a member to Raiser’s Edge NXT a membership card was instantly created and sent out to members, without any extra work on your end? Or if anytime a member changed their personal information, upgraded or downgraded their membership, or expired, their cards were automatically updated?

With Cuseum, you can connect your Raiser’s Edge NXT system with your digital membership cards to do just that!

Now any museum, zoo, aquarium, professional association, alumni association, B2B, B2C, nonprofit, for-profit membership group using Raiser’s Edge NXT can quickly and easily leverage digital cards to reduce the time and cost associated with the membership process, be more environmentally friendly and communicate directly with members via their mobile device.

As organizations look to engage and retain new and younger generations, it only makes sense to offer these digital natives a membership card that can be accessed on their smartphone.

Better yet, digital cards increase accessibility by leveraging universal design and allow you to communicate directly with all of your members to be truly inclusive. Through this additional communication channel, you’re able to automatically remind members that their membership is expiring or that you have an exciting event coming in the fall.

Integrating your digital membership cards with your CRM is a great way to give your membership team time to spend on other important membership activities. In addition to Raiser’s Edge NTX, Cuseum also connects with, Blackbaud’s Altru, Neon CRM, Salesforce, and Tessitura.

Is your CRM not listed? No problem. Our dashboard makes the process of adding your members as easy as “drag-and-drop” to send digital cards to your members. 

Let’s get integrating!


Interested in switching to digital membership cards? Schedule a free consultation with Cuseum today.

Categories

  • CRM
  • crm system
  • crm software
  • Raiser's Edge
  • blackbaud
  • Digital Membership
  • digital membership cards
  • Tips & Trends

About Cuseum

Cuseum is the engagement platform built for museums, cultural attractions, nonprofits, and membership organizations. Hundreds of institutions worldwide rely on Cuseum to deliver digital membership cards, mobile guides, guest passes, loyalty programs, and lifecycle communications that strengthen the relationship between an organization and the people it serves. Our software is designed specifically for the realities of cultural and member-based organizations — flexible enough to support a single regional museum and robust enough to power national associations and multi-site attractions.

What we power

From Apple Wallet and Google Wallet membership cards to mobile visitor experiences, audio tours, multimedia guides, way-finding, digital tickets, guest registration, and barcode scanning at the door — Cuseum unifies the tools that modern cultural organizations need under a single, secure platform. Integrations with leading CRM, ticketing, point-of-sale, fundraising, and marketing systems mean Cuseum fits cleanly into the stack you already use, while reducing manual work for your staff and creating a smoother experience for members and visitors.

Why teams choose us

Cuseum is trusted by art museums, history museums, science centers, aquariums and zoos, botanical gardens, parks, performing arts venues, libraries, alumni associations, professional associations, and nonprofit foundations. Customers consistently see higher membership renewal rates, stronger member acquisition through digital channels, reduced printing and fulfillment costs, and richer engagement metrics — backed by a team of experts in the cultural sector and a roadmap shaped directly by customer feedback. Whether your goal is launching digital memberships, modernizing the on-site visitor experience, or unifying your member lifecycle, Cuseum gives you a measurable head start.

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