digital trends

From Slay to Rizz: How 9 Museums Embrace New Trends & Lingo to Connect with Gen Z in Age of Brat Summer

Museums around the world are finding creative ways to connect with younger audiences by embracing Gen Z slang. From interactive social media campaigns to modern exhibit descriptions, these nine museums have successfully incorporated trendy language to make cultural experiences more relatable and engaging for today’s youth.

Tips for Leveraging TikTok at Your Museum

As museums face prolonged closures due to the coronavirus, the importance of engaging audiences inside their homes has become of growing importance. As museums and cultural organizations work to adapt their content strategy and reach audiences remotely, many may be finding that the “tried-and-true” social channels are no longer as effective as they once were. As a result, such organizations may be interested in experimenting with newer channels that will give them greater reach to different demographics.

Even though it has been around for several years now, TikTok is still considered an emerging and relatively untapped channel for many museums. It also has enormous capacity to help you connect with your audiences and community in new ways.

If you’re looking to get started on TikTok at your museums, check out some tips below:

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