A sure-fire way to drive more memberships and donations is to ensure the process is quick and easy for your visitor. It is crucial to break down the barriers between the visitor’s intent to support your organization and the checkout process. This is often easier said than done…
5 Creative Ways Museums Leveraged Social Media on Giving Tuesday
Earlier in the week we celebrated Giving Tuesday, one of the biggest days of the year for nonprofits to engage the masses to open their wallets to charitable giving. This year, over $168 million was raised as result of this global initiative. Museums around the globe made their appeal over various channels such as email campaigns, phone calls, and of course: social media.