Charlie Fink, foremost expert on Augmented Reality best known for his Forbes column, has just released his new book Convergence: How The World Will Be Painted With Data, where Cuseum’s founder Brendan Ciecko was featured within the “AR in Museums” chapter. As an interviewee Ciecko contributed a significant amount of information based upon our research in AR.
The book highlights Cuseum’s research from the summer of 2018, yielding the powerful statistic that “approximately 90% of participants claimed that AR enhanced their experience”. Ciecko explains that “Augmented Reality has created a new ‘lens’ for discovery, deeper inquiry, and enjoyment of art and culture. Museums are on a continuous search for new ways to engage their visitors, and technologies like Augmented Reality add to their arsenal of educational and storytelling tools”. We hope that this book continues to fuel the discussion, understanding, and exploration on the topic of Augmented Reality and its impact on the cultural world.