eBook
The Ultimate Guide to Surviving & Thriving as a Cultural Organization in the 21st Century
In collaboration with Blackbaud, Cuseum offers this guide to help museums set sail towards a better tomorrow.
A practical playbook of strategies, frameworks, and inspiration for cultural organizations charting a path forward.
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About this guide
Practical insights for membership and engagement teams
This guide was built for membership directors, marketers, and visitor-services leaders who are evaluating how digital tools can modernize the way their organization connects with members, donors, and audiences. Cuseum's team works with hundreds of museums, zoos, gardens, performing arts venues, and alumni associations, and the research, examples, and frameworks in this download are drawn directly from what we see working in the field today.
How Cuseum helps
Cuseum is an end-to-end engagement platform built specifically for museums, cultural attractions, and membership organizations. Our products span four core areas, and most customers start with one and expand over time as their digital strategy matures.
Digital membership cards
Replace plastic cards with mobile-wallet passes that members can save to Apple Wallet and Google Wallet, update in real time, and use for tap-to-scan entry. Reduce printing and shipping costs while giving members a faster, more modern experience.
Mobile apps and audio guides
Branded mobile experiences for tours, exhibits, wayfinding, and self-guided storytelling. Multilingual support, accessibility features, and integrations with ticketing and ecommerce keep visitors engaged from arrival to return visit.
Member engagement and retention
Push notifications, SMS, email, and member portals work together to drive renewals, surface upcoming programs, and re-engage lapsing members. Built-in analytics show what's working so teams can iterate quickly.
CRM and ticketing integrations
Cuseum connects with Tessitura, Altru, Salesforce, Raiser's Edge, ACME, AudienceView, and dozens of other systems so member data, ticketing, and digital experiences stay in sync without manual exports.
Frequently asked questions
- What types of organizations use Cuseum?
- Art museums, history museums, science centers, children's museums, zoos, aquariums, botanical gardens, performing arts venues, historic sites, alumni associations, and other membership-based cultural organizations of every size.
- How long does implementation take?
- Most digital membership rollouts go live in two to four weeks. Mobile app and integration projects vary based on scope, but Cuseum's team handles design, configuration, QA, and member communications so internal teams stay focused on their core work.
- Where can I learn more?
- Explore our case studies, webinars, and ebooks for examples from organizations like yours, or request a personalized demo and we'll tailor a walkthrough to your goals and systems.