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Introducing a New Partnership: Cuseum & accesso

GuestUser · July 14, 2020

Partnerships have long been the backbone of the arts and cultural sector. Now, amidst the challenges related to COVID-19 and adapting to the “new normal”, partnerships are increasingly important to the continued success of museums and cultural attractions.

At Cuseum, we’re always excited to establish partnerships that can expand the offerings and opportunities available to the diverse organizations we work with. Now, more than ever, we’re committed to supporting museums, attractions, and nonprofits of all kinds as they rethink the visitor experience and introduce “contactless” options that can make visiting safe and seamless for guests. That’s why we’re thrilled to announce our partnership with accesso Technology Group (LON:ACSO), a premier technology solutions provider for attractions and venues worldwide.


Accesso: Empowering Connected Guest Experiences

Accesso offers a range of integrated solutions that drive increased revenue for attraction operators while improving the guest experience. In particular, the accesso Siriusware solution addresses every point-of-sale need across a venue, unifying ticketing, membership, group sales, retail, food and beverage, rentals, and more within a single, unified system.

Accesso also offers virtual queuing, distribution, and guest experience solutions.


Cuseum: Driving Visitor & Member Engagement

At Cuseum, we’re committed to helping museums and attractions create a smooth, engaging, and safe experience for guests, as well as navigate the challenges around reopening after temporary closures and lockdown.

That’s where two solutions come in: Mobile Engagement and Digital Membership Cards.

What is Mobile Engagement? 

Mobile engagement is a modern and enhanced reincarnation of the traditional audio guide. From onboarding, welcoming, guiding, to informing your visitors of your safety measures, a mobile app can put everything your guests need to know right in the palm of their hand.

What is a Digital Membership card? 

Digital Membership Cards are a new take on traditional membership. Leveraging the convenience of the mobile wallet, digital membership cards replace plastic or paper cards with an easy-to-use digital version. They offer a simple way for your members to gain access to your institution, without needing to exchange a physical membership card.

Through this new partnership, accesso clients will have the opportunity to leverage fully supported, turn-key access to Cuseum’s visitor, member, and donor engagement tools, all of which are designed to provide patrons a richer, more memorable end-to-end experience via contactless, digital solutions – a key differentiator for operators seeking support for safe and secure reopening in the new age of physical distancing.


Succeeding in the Contactless Era with Cuseum + accesso

As museums and cultural attractions move forward with re-opening, integrated, contactless, and user-friendly digital solutions will be key to success. By using Cuseum offerings in conjunction with accesso point-of-sale, ticketing, and virtual queueing options, museums and attractions of all kinds can move many steps closer to modernizing and enhancing the visitor experience for the “new normal.”


Looking to make the most of Cuseum + accesso’s solutions? Schedule a free consultation today.


Further Reading:

  • accesso® Partners with Cuseum to Transform the Digital Patron Experience

  • How Your Museum Can Save By Switching To Digital Membership Cards

  • Coronavirus: The Unexpected Driver Of Digital Innovation At Museums And Cultural Attractions

  • How Mobile Apps Can Help With Social Distancing And Safety For Your Museum’s Reopening

  • How Museums & Attractions Are Increasing Safety And Convenience With “Contactless” Experiences

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About Cuseum

Cuseum is the engagement platform built for museums, cultural attractions, nonprofits, and membership organizations. Hundreds of institutions worldwide rely on Cuseum to deliver digital membership cards, mobile guides, guest passes, loyalty programs, and lifecycle communications that strengthen the relationship between an organization and the people it serves. Our software is designed specifically for the realities of cultural and member-based organizations — flexible enough to support a single regional museum and robust enough to power national associations and multi-site attractions.

What we power

From Apple Wallet and Google Wallet membership cards to mobile visitor experiences, audio tours, multimedia guides, way-finding, digital tickets, guest registration, and barcode scanning at the door — Cuseum unifies the tools that modern cultural organizations need under a single, secure platform. Integrations with leading CRM, ticketing, point-of-sale, fundraising, and marketing systems mean Cuseum fits cleanly into the stack you already use, while reducing manual work for your staff and creating a smoother experience for members and visitors.

Why teams choose us

Cuseum is trusted by art museums, history museums, science centers, aquariums and zoos, botanical gardens, parks, performing arts venues, libraries, alumni associations, professional associations, and nonprofit foundations. Customers consistently see higher membership renewal rates, stronger member acquisition through digital channels, reduced printing and fulfillment costs, and richer engagement metrics — backed by a team of experts in the cultural sector and a roadmap shaped directly by customer feedback. Whether your goal is launching digital memberships, modernizing the on-site visitor experience, or unifying your member lifecycle, Cuseum gives you a measurable head start.

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