eBook: The Ultimate Guide to Navigating the New Landscape of Alumni Engagement

With data from 150+ alumni professionals, gain an updated understanding of the latest trends, technologies, and tactics in alumni engagement.

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What will you learn from the eBook?

  • How get on board with the latest digital engagement strategies

  • How you can starting personalizing alumni outreach with 4 simple hacks

  • How to overcome Zoom fatigue to create meaningful remote experiences

  • The recipe to start leveraging data effectively - using the tools you already have!


What is the eBook about?

This eBook is designed to provide readers with an updated understanding of trends in alumni relations and how to tackle alumni engagement using twenty-first century tools, tactics, and technologies. With data from over 150 alumni professionals, and with fresh insights, examples, and anecdotes from over 30 leading colleges and universities, this eBook will dive into digital engagement, the rise of personalization, tips to deliver value virtually, the fundamentals of data-driven strategy, the application of novel technologies, and the long-term impact of COVID-19.

What Info does the eBook about?

  • The top 4 trends changing the landscape of alumni relations

  • New ideas to deliver value to alumni in the twenty-first century

  • Success stories and tips from universities, alumni associations from industry professionals like you

  • The latest intel on emerging technologies in the field



Expert Voices from the eBook

“We raised over a quarter million dollars in about 10 days. This is proof that personalization works.” - Chatise Smith, Development Officer @ the University of Georgia

“By quickly pivoting to virtual programming, we have been able to engage alumni in locations where they could not previously participate in our events. We have had first time event participants from across the country and internationally.”  - Madeline Goldfischer, Assistant Director of Regional Alumni Chapters @ Sarah Lawrence College

“Building relationships with your alumni is just such a huge part of your job. Every time the phone is answered, we go above and beyond to make it a personal experience. When someone replies to our emails, we answer personally. I’ve started giving campus tours, and I tailor the experience to go above and beyond.”
- Seneca Reyna, Alumni Relations Officer @ New Mexico State University 

“If you missed the social media wave in the early 2000s, you cannot afford to miss this mixed reality wave. Even if it's very early, there are still things you can do to build knowledge and skills around this technology, that you'll be very happy to have in five years when AR and VR are mainstream.”  Thomas Deneuville, ‎Director of Web Solutions and User Experience @ Cornell University

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